Barilla✦

Direction AI Video Edit

/ Client

Barilla

/ Year

2025

/ Discipline

Direction, AI Video

/ Overview ✦

A 100% AI-generated video campaign for Barilla's holiday collection of new pasta shapes, with no physical production. Delivered for TV and social across Barilla's channels, early 2025.

How it
got made✦

Creative direction: Future Creators · Daniela Krol
Discipline: Direction, AI Video, Edit
Client: Barilla
Year: 2025

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